Wednesday
Apr092014

Masunaga Optical | Spring/Summer 2014 Photo Shoot | Behind The Scenes

A behind the scenes look at the Masunaga Optical Spring/Summer 2014 Photo Shoot.

Thursday
Sep192013

MASUNAGA G.M.S. Limited 2013 has won the Silmo d’Or 2013 Jury’s Special Award

Silmo, the optical trade show which was held September 26 to 29, has announced the Silmo d’Or 2013 winners and one of MASUNAGA frames has won.

The MASUNAGA G.M.S. Limited 2013 is consisted of Solid 18 karat Gold, Beta-Titanium and Bamboo. This limited edition frame uses the world’s first welding technology between solid 18 karat gold and Beta-Titanium. The rims and the saddle bridge are fashioned from titanium overlaid with bamboo. The frame’s signature round shape is inspired by the frame Masunaga Optical presented to the Emperor of Japan in 1933, and designed with a modern essence and the most advanced technology.

Friday
May312013

Masunaga Presents #WhatsYourCraft

Post a picture of YOU AND YOUR CRAFT on Twitter or Instagram for the opportunity to win exclusive prizes each week - including free pair of eyewear from the latest Masunaga collection, an experience, or a customized gift from one of our craftsmen.

Masunaga Optical and Dan Deutsch Optical Outlook showcase the unique and compelling tales of nine L.A.-based artists, all at the top of their craft. We talk to a painter, a sculptor, a jewelry designer, a chef, a welder, and more, to hear what craftsmanship means to them, and we go behind the scenes to learn about these craftsmen and women and their work.

Directed, shot and edited by Christopher J. Hall, Produced and Art Directed by Davida Hall, Optical Styling by Ronaldo Kalman, Hair and Makeup by Shelley Rickman. All rights reserved by Penumbra Pictures.

Friday
Mar082013

Masunaga Optical | Spring/Summer 2013 Photo Shoot | Behind The Scenes

A behind the scenes look at the Masunaga Optical Spring/Summer 2013 Photo Shoot.

Thursday
Dec062012

Introducing The New Masunaga Fall/Winter 2012/2013 Releases

Masunaga Optical has released 8 new models for Fall/Winter 2012/2013. See the full optical collection here

023 in BLACK

024 in LIGHT BROWN HALF

025 in GREY

026 in PINK DEMI

GMS800 in BLACK

GM801 in ANTIQUE GOLD

GMS802 in ANTIQUE GOLD

GMS803 in MATTE GREY

Wednesday
Jun202012

Introducing The New Masunaga Spring/Summer 2012 Releases

Masunaga Optical has released 5 new styles for Spring/Summer 2012 and proud to introduce the model 000 and Limited edition sunglasses 000SG. The model number 000 represents “the beginning” because it is a reproduction of “Custom 72” which was the inspiration source of the MASUNAGA Collection.

In 1970, the Custom 72 was placed in a time capsule at the World’s Fair at the Osaka Expo. The birth of the MASUNAGA Collection is a tribute to the “Custom 72’s” classic and timeless design.

000 in BLACK

020 in BR TORTOISE

021 in PURPLE

022 in BROWN

000SG in BLACK/RED

000SG in DEMI/YELLOW

000SG DETAIL

000SG DETAIL

000SG DETAIL

Limited edition sunglasses 000SG are constructed with the original laminated acetate sheets laminated in house. Colors include Black/Red combination and Tortoise/Yellow combination. Only 100 pieces of each color have been produced.

See the full optical collection here and the full sun collection here.

Sunday
Jun102012

New Masunaga Marketing Materials

Masunaga has unveiled 6 new marketing images that will be a part of the Vision Expo East 2012 and Vision Expo West 2012 booth.

Friday
Jan132012

Introducing The New Masunaga Fall/Winter 2011/2012 Releases

Masunaga Optical has released 9 new models for Fall/Winter 2011/2012. See the full optical collection here

015 in DEMI-BROWN

016 in GREEN TORTOISE-OLIVE

017 in BROWN/WHITE

018 in GREEN-BROWN

019 in RED-BROWN

GMS32 in BROWN

GMS005 in AT GOLD

GMS006 in GREY

GMS007 in AT SILVER

Friday
Jan132012

Introducing The Masunaga Sun Collection

Masunaga Optical is proud to introcuce the all new Masunaga Sun Collection. See the full sun collection here

006SG in BLACK

011SG in BLACK-DEMI

013SG in WHITE-BROWN

015SG in BLACK

018SG in DEMI-BR

019SG in BROWN TORTOISE

Tuesday
Jan102012

MASUNAGA Featured Retailer - Colette - Paris, France

MASUNAGA is proud to be offerred as a featured collection at Colette in Paris, France. Colette first opened its doors in March 1997 situated along 213 rue Saint-Honoré in Paris. Aimed at reinventing the concept of retail, the seven-hundred square- meter establishment, and a team of 50 sales people, adopted the tag line "styledesignartfood" to the business. Having since been internationally recognized as a fashion mecca which successfully redefines a unique blend of modernity and innovation with a twist, essentially, colette is a world of its own spotlighting 2 ultra-creative windows and in-store merchandising displays which alternate weekly, inspiring and educating clientele from all walks of life.

The Colette concept reflects is a mix of new or hard-to-find products from around the world, all of which cater to an ever evolving mix of genres and tastes alike. Customers consider colette as a visionary meeting point, an house which accommodates new labels, exclusives, limited-edition products and high-quality brands, from both the past and present. colette receives 300 to 700 visitors during the day, and 1500 to 3000 visitors during trade shows and fashion-week. Always the same, Never the same.

To see the complete Colette store details, along with info on other featured Masunaga retailers, visit the THE STORES section here.

Tuesday
May172011

Introducing The New Masunaga Spring Releases 

Masunaga Optical has released 7 new models for Spring 2011. See the full optical collection here

009 in BROWN HALF

010 in DEMI

011 in BLUE-DEMI

012 in WHITE-BROWN

013 in BLACK-DEMI

GMS03 in DARK BROWN

GMS05 in BLUE

Tuesday
Apr262011

New Masunaga Marketing Materials

Masunaga Optical introduces a new series of marketing materials including in-store banners, counter cards, and displays.

Tuesday
Apr262011

Japan Charity and Guinness World Record for Longest Line Of Spectacles 

Masunaga Optical has partnered up with Megane Guinness in an attempt to break the Guinness World Record for the longest line of spectacles in history and in the process help rebuild the areas of Japan most affected by the recent disasters.

The organization would like to promote the city of Sabae to the world. 90% of Japanese domestically produced eyewear is manufactured in Sabae city, Fukui, but many people are not aware of it. Megane Guinness decided to challenge the Guinness World Record to promote that Sabae=Megane(Spectacles) and Megane=Sabae.

On May 5th, 2011, tens of thousands of donated optical frames from around the world will be connected in Sabae city in a single line with a target of 6,600 feet (1.25 miles). The current Guinness World Record is 5,775 feet. To reach the goal, the organization will need to collect 20,000 frames.

All donated frames will be distributed to people in need. Masunaga Optical is hoping its frame donation will help set the new world record as well as provide a new start for many families.